Several cities have enacted calorie labeling laws on fast food and restaurant menus, but few have included the context of the USDA’s recommended daily intake of 2000 calories. A provision of the Patient Protection and Affordable Care Act calls for restaurant chains to visibly post both calories and the 2000 calorie context.

Leveraging the periodicity of Monday is not only a great way for public health professionals to raise awareness about calorie labeling: It also serves to translate the policies of menu labeling into concrete behaviors that will truly improve the out-of-home eating habits of the American public.